If you’re wondering how to spruce up your appearance for the holidays, or for a “new you” in 2026, cosmetic dentistry may be just what the dentist ordered. This year, patient faves included teeth whitening, Invisalign, veneers, implants, and Botox. So as you seek out the perfect look, consider that cosmetic dentistry can create your “makeover.” Erase years from your appearance by investing in a whiter smile, straighter and more even teeth, and correcting irritating imperfections, like chips and permanent tooth enamel stains.
This year, our team has helped many of our fantastic patients achieve the smile of their dreams. For a cosmetic dentistry consultation, call Dr. Thomas F. Brown today at (630) 296-9186 to schedule your visit, or schedule online. Now let’s dive into the most popular treatments in this 2025 review of cosmetic dentistry.
Teeth Whitening: Our Most Popular Procedure for Bright, Bold Smiles
For years, including 2025, patients have requested professional teeth whitening more than any other treatment. It’s not just in our dental office; the American Academy of Cosmetic Dentistry (AACD) reports that teeth whitening remains the number-one requested cosmetic dental treatment.
If your adoration of coffee, tea, tobacco, or red wine has left your teeth some odd shade that is not white, teeth whitening will be the gift that keeps on giving. This affordable and transformative treatment gives amazing results in one to two weeks. It’s safe, proven, and definitely effective at turning back the hands of Father Time. Bonus: it comes with whitening trays you can use again and again.
Dental Veneers: The Instant Smile Makeover
Modern porcelain veneers are thin, strong, safe, and durable. These custom-made shells are attached to the front surface of teeth that show when you smile. Usually, this means 6 to 8 teeth on the top arch, and some folks need bottom teeth veneered, as well. However, some patients want only one or two teeth veneered to omit flaws in their smile. Just know, you’re the boss, and we are pleased to help you create the smile you will love.
Truly, our patients don’t aim to look like Hollywood stars. Most want a natural-looking, youthful smile that’s easy to maintain. Veneers offer just that. They correct discoloration, reshape imperfections, hide chips, and create symmetry for the overall smile–and all you need to do is brush and floss daily, as usual.
Invisalign: Popular with Adults Who Don’t Want to Wear Braces
While Invisalign clear orthodontic aligners can treat both teens and adults, most of our patients who use Invisalign previously wore braces but neglected to wear their retainer. As a result, their teeth shifted out of position over the years. Invisalign is uniquely suited to this situation: it’s easy to use, nearly invisible, and requires minimal changes to the patient’s oral healthcare routine.
In less than 6 to 18 months, Invisalign can tame your teeth so that they look straight, even, and beautiful.
Cosmetic Botox: A Gentle Touch of Beauty
We use Botox injections to treat TMJ pain, as well as headaches. But Botox works wonders in the cosmetic space, too. A few targeted injections can remove frown lines, crow’s feet, and all those little wrinkles that make your face look older.
As we reviewed 2025, we noticed that many of our cosmetic dentistry patients added Botox treatment to “frame” their freshly whitened or straightened teeth. Best of all, Botox works quickly–yielding final results within two weeks!
Dental Implants: Restoring Function and Confidence
If you’ve not lost a permanent tooth, you may not understand the punch it is to self-confidence. Even when gaps from lost teeth don’t show in a smile, the patient never forgets that his smile is incomplete. Because of this, when we have the privilege of restoring a smile with dental implants, we become emotional along with our patients at the life-changing results.
We’ve heard squeals of joy and shared happy tears throughout the year, because implants make such an impact on a patient’s self-esteem. The big reveal is always a precious moment!
Smile Makeovers: Natural Beauty Unveiled
Anything with “makeover” in the title may make you think of a complete overhaul. While a smile makeover can completely change a person’s appearance, most commonly our patients aren’t looking for over-the-top, dramatic changes.
A full smile makeover will correct multiple smile imperfections. We create a custom treatment plan to whiten enamel, replace lost teeth, correct imperfections, and build a uniquely attractive smile for each patient. In short, a smile makeover combines multiple cosmetic dentistry treatments for optimal results.
Your Smile, a 2025 Review
What do you want to correct about your smile? Let’s chat about it. Call to schedule your appointment, at (630) 296-9186, or schedule online today.